I really liked how I could substitute a cooler bag backpack in place of a rear bicycle basket. Roomy for stuff and is pretty for girls. I got the tan one.

Held three snack boxes, two ice packs and a six pack (bottles) in the main compartment and stayed cool for at least 8 hours that I was out. The included bottle opener was great. I also put more snacks in the top compartment. It’s all insulated. The straps are strong! The bag was heavy after adding the six pack and the added handle on top makes carrying it my hand easy as well. The side pockets are stretchy enough to hold a wide tumbler.

Embark really nailed it with this cooler/backpack combo design. The largest space allows for me to fit quite a bit of my family of three and having multiple other insulated pouches makes it easy to store any smaller extras without having to worry about digging to the bottom of the bag. It’s aesthetically pleasing and the material feels high quality.

I’m so excited for this backpack cooler. It’s a cute design and it has so much functionality!!! The main compartment is large and spacious. There’s also a bunch of small compartments for storage of various items; it even has an attached bottle opener. The backpack has nice wide, adjustable straps for a comfortable fit. The material seems easy to clean, but I suppose time will tell!

This is hands down a MUST have for any trips we go on. Perfect for the beach or lake vacations! It’s soft and holds up to 24 cans. Extra compartments on the top, side and front for our sandwiches, snacks, phones, or anything! This thing can hold it all and makes it sooo much easier to carry since it’s a backpack with adjustable straps. No more having to drag a large cooler around. I love the cream and tan. Simply beautiful but also very functional. VERY happy with this!!!

I received this item from HeyBullseye in exchange for an honest review. One of the things I love most about this backpack is its insulation. It is designed to keep food and drinks cool for hours, making it perfect for summer outings or extended hikes. It is also easy to clean, which is a bonus for those who may encounter spills or messes while using it. The backpack's design is also aesthetically pleasing. It comes in a variety of colors and patterns, making it easy to find one that matches your personal style.

This cooler is so great! I’ve never had a backpack cooler and it is practically life changing. So much easier to manage with kids. Lots of storage space and cute design. Easy wipe clean material as well. I’ll never go back!

Such a cute on trend cooler! Love the functionality on a backpack cooler. Perfect for the ball park, lake day, pool day, or a beach day. I plan on using this for all 3. There are a couple of additional compartments that can be used to insulate as well.

One of the hardest thing about camping, or even just going on a picnic, is carrying all of the food. Bags & coolers can be so bulky but this backpack solves it! Comfortable, roomy & cute! Though I maybe wouldn’t choose white again because I know it will get dirty pretty quick. Thankfully the outside material is easy to wipe off! This is genius & I’m so grateful to whoever designed it!

This is exactly what I’ve wanted for beach trips. And hands free, spacious cooler. It’s got plenty of room for cold drinks and snacks. The straps and back are padded for comfortable carrying. There are extra zippered pockets on the front and on top and 2 elastic pockets on the sides. The whole cooler is made of a smooth, easy to wipe material.