Very spacious bag, easy to clean if any spills, very cute, and is gender neutral so moms and dads both can feel comfortable wearing it. I love this bag!

I had a traditional diaper bag with my first child. A few weeks into having my second and a toddler, I knew I needed a backpack! Picked this one because it was affordable, gender neutral enough the hubby will carry it, and had everything I needed. Lots of different divider areas which appeals to the organization nut that I am. Easy to carry, and hooks to the stroller or anything else easily. Well worth it to have an extra hand!

Purchased for my nephew's new baby and they were very excited to receive.

This backpack was a game changer! The easy accessible wipes are so convenient for diapering or wiping little fingers. We love the see-through accessory holder too! No more digging around and opening every compartment looking for lost keys! This backpack is very functional and stylish! My husband said he feels much more comfortable carrying a grey backpack as opposed to a pink diaper bag purse. I highly recommend this backpack to toddler moms!

I love this backpack! I use it to haul everything for my 12 month old, 4 year old and puppy! It has the perfect amount of space and is super cute. Would totally recommend it.

This is my second Eddie Bauer for Target backpack. The first one did well for three years and after a little wear and tear, I decided to get another one for our new arrival. I love it so far. Much more stylish than the first one, but no so much that my husband won't carry it. Zippers work well and I love the easily accessible wipes on the side. My only complaint is that if you stuff the biggest pocket with too much stuff the front pockets are hard to get anything else into but I'm sure we'll figure it out. Overall I would recommend it for price, style, organization and fit.

Packed the bag for the hospital and so far love it lots of space. Wipes container broke in 2 seconds but I put in larger wipe pack that fits perfectly so no worries. It was too small anyhow.

I absolutely love this bag! It's light weight, has a great amount of pockets and space, stroller straps and looks great too! I wish I found this before purchasing my first diaper bag!

Gift for relatives expecting a little one. Going to use for diaper bag. When Dad carries, won't look so "baby .

I bought this because I'm a mom of 3 boys. My oldest plays travel soccer and baseball and this is a perfect diaper bag for on the go. I can fit everything in it and not worry about it. I love the color and how durable it is. The only thing is paying $49.99 for it is a bit much, but I had to have it because of the style!!